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The degree programme International Marketing Management provides answers to these and other questions; you will learn just how companies and customers are integrated in a complex environment and how workable solutions and ideas spring from an understanding of this ecosystem.The Master degree programme is aimed at holders of a first degree from both Germany and abroad; a readiness to study in an international environment is also assumed. The intercultural orientation of the degree programme and the interactive teaching modules held in English provide optimal preparation for a career in international marketing management. Note: 3 semesters without internship, 4 semesters with internship
Consumer and Corporate Buying Behaviour, Current Issues in Market... See More
€300.00
Minimum requirements include a Bachelor or equivalent degree with at least 210 credit points and evidence specifically of having completed undergraduate modules in Marketing totalling at least with 15 ECTS is required.
Note: Applicants with 180 ECTS credits will be required to obtain the additional 30 ECTS credits by completing a placement in the third semester then the programme will then last four semesters.
Oxford Test of English with at least 126 points and UNIcert II can be used as proof of english proficiency
Semester | International Students | EU Students |
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Winter | 15 May | 15 Jun |
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