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The Master program International Marketing and Media Management (M.A.) equips you with the international strategic skills, introduces you to the latest marketing trends and provides you with knowledge of both quantitative and qualitative methodology. Dive deep into topics such as media management, economics and marketing communication. In lectures and field trips you will get insights into the fast-paced world of online marketing, consumer behavior, price and sales management, emerging media markets, digital transformation as well as applied market research.
Entrepreneurship, Innovation, International Marketing, Marketing,... Mehr sehen
€980.00
Semester contribution includes admission fee of 980 EUR only prospective students from non-EU/non-Schengen area
A Bachelor degree in general business administration, a specialized area of business administration or in communication a studies program or in other economic or social science with at least 20 credit points acquired in management-related subjects.
You have to complete the university-internal selection process.
If applicable, applicants have to submit documents relating to other academic achievements, vocational training, relevant job experience and Advanced Placement Exams certificate (A-levels, baccalaureate, Abitur can also be submitted to enhance the possibilities of admission
An official certificate of equivalence for any documents/qualifications issued outside Germany to show that they are equivalent to German documents/qualifications
Semester | Internationale Schüler | EU-Studenten |
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Summer | 28 Feb | 28 Feb |
Winter | 31 Aug | 31 Aug |
Managing multiple applications and their deadlines has never been easy. No more missing deadlines, missed application documents or anything lost in air.
Set custom status for each course (Shortlisted, Started Application, Applied etc.,)
Track each application task with your own deadline and priority