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International Marketing Management
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Academic Degree
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Language(s)
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Course Duration
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Tuition fee
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Course Details
The degree programme International Marketing Management provides answers to these and other questions; you will learn just how companies and customers are integrated in a complex environment and how workable solutions and ideas spring from an understanding of this ecosystem.The Master degree programme is aimed at holders of a first degree from both Germany and abroad; a readiness to study in an international environment is also assumed. The intercultural orientation of the degree programme and the interactive teaching modules held in English provide optimal preparation for a career in international marketing management. Note: 3 semesters without internship, 4 semesters with internship
Focus
Consumer and Corporate Buying Behaviour, Current Issues in Market... See More
Mandatory Internship
Exchange Semester
Mode of Study
Study Format
Cost & Fees
Tuition fee
--Semester Contribution
€300.00
Admission
Admission Semester
Mode of Application
Uni-assist
Approval Mode
Local admission restriction
Requirements
Entry Requirements
Minimum requirements include a Bachelor or equivalent degree with at least 210 credit points and evidence specifically of having completed undergraduate modules in Marketing totalling at least with 15 ECTS is required.
Note: Applicants with 180 ECTS credits will be required to obtain the additional 30 ECTS credits by completing a placement in the third semester then the programme will then last four semesters.
Language Requirements
ENGLISH CEFR
ENGLISH IELTS
ENGLISH TOEFL iBT
ENGLISH TOEIC (R L S and W)) Total
ENGLISH Cambridge FCE
ENGLISH Pearson PTE Academic(LCCI)
Good to know
Oxford Test of English with at least 126 points and UNIcert II can be used as proof of english proficiency
Previous Work Experience
Not Mandatory
Other Test Requirements
Dates & Deadline
| Semester | International Students | EU Students |
|---|---|---|
Winter | 15 May | 15 Jun |
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